Live for the ride and time with friends!

Atomik Carbon represents the latest technological advances in carbon fiber bicycle products. Engineered from the ground up to be stronger, lighter, and faster, Atomik Carbon rims are exceptionally light, laterally stiff, vertically compliant, and impact-resistant. The result is precise handling and a superior ride quality that simply must be experienced. We live for the ride, and we believe no single upgrade can improve your ride like a premium wheelset, so we set out to make the best you can buy at a price you can afford. Learn more at